Digiday
Apr 17, 2023
The fate of Black Twitter remains unclear after Elon Musk’s platform takeover
Even civil rights leaders, from organizations like Media Matters, Free Press, Accountable Tech and Color of Change, called on advertisers last fall to stop spending on the platform in response to increased hate and offensive speech and other changes since Musk’s takeover, per reports. (By December, ad spend fell on Twitter by over 70%, per Reuters — Musk blamed activist group pressure on advertisers.)
Victoria Vinall 